Horizon 2 · Convert

The build plan

Every build runs from one plan: the root causes first, then each phase with its owner. You see it on day 2.

Sample · illustrative brand

  1. 01

    Discovery

    • Interview the team; pull 90 days of analytics and session recordings
    • Root-cause list: why visitors leave, ranked by revenue at stake
    PK
  2. 02

    Theme & base build

    • Premium theme set up on a duplicate; brand fonts, colors and spacing
    • Collections and navigation rebuilt around how customers shop
    AT
  3. 03

    Custom development

    • Product page: reviews and age guidance above the fold
    • B2B quote request and wholesale pricing for logged-in schools
    • Bundle builder section for classroom kits
    AT
  4. 04

    Tracking & integrations

    • GA4 and server-side events checked against orders
    • Email, reviews and subscriptions apps connected and tested
    AT
  5. 05

    QA & launch

    • Every template on 6 devices; checkout tested end to end
    • Launch, then two weeks of monitoring and the handover
    PK

Horizon 1 · Get found

The AI odds report

How often each assistant recommends you, with a 95% range, and who it recommends instead. Every question asked 20 times.

Sample · illustrative numbers

“Best wooden toys for a preschool classroom”

“Montessori climbing gym that ships fast”

Horizon 3 · Keep

The monthly care report

What changed, what we tested, what won, and what we'll do next. Short enough to forward to your CEO.

Sample · illustrative numbers

Conversion rate

2.6%

+0.3 pts

Revenue

$184,200

+12%

Returning customers

31%

+2 pts

Store work used

9.5 h

of 10

Conversion rate, last 12 weeks

This month's tests

  • Win Product page: reviews above the fold · +8.1% add-to-cart, 95% confident; rolled out
  • No change Cart: free-shipping progress bar · Within the noise after 3 weeks; removed

Want one of these with your name on it?